
About Us...
The Heart of Tyler Main Street Program is Tyler's only non-profit organization solely dedicated to the economic, cultural and historic revitalization of downtown Tyler. We work in association with the Texas Main Street Program of the Texas Historical Commission and the National Main Street Center of the National Trust for Historic Preservation.
Heart of Tyler is a volunteer-driven, 501(c)3 non-profit organization.
In 1987, a group of citizens concerned about the decline of downtown Tyler formed a non-profit organization called heart of Tyler, Inc. The organization worked with existing groups to plan, promote and coordinate mutual goals for downtown.
In 1990, the Texas Historical Commission offered a Main Street program for cities with populations over 50,000. The Heart of Tyler Main Street Program officially began on Jan. 22, 1990, when Director Claire Squibb was hired.
Heart of Tyler continues to use the very successful Main Street Four Point Approach: we work in the four areas of Organization, Promotion, Economic Restructuring and Design in order to revitalize the downtown area.
The program, now in its 21st year of operation, continues stronger than ever. Volunteers contribute thousands of hours of professional and support services to the downtown revitalization effort each year. In addition to the numerous honors received for program management and downtown projects, downtown reinvestment now tops well over $100 million.
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